Game Days Kick Off Traffic at This Oklahoma Airfield

Sporting events at Oklahoma State University ensure that Stillwater Regional Airport (KSWO) is one of the most trafficked places in town.

Stillwater Flight Center offers jet-A and 100LL and boasts 15,000 square feet of hangar space and about 20 acres of ramp space. [Courtesy: Stillwater Flight Center]

The Oklahoma State University Cowboys’ 2024 football season did not end how fans wanted it. Going 3-9, being winless against other Big 12 Conference members, and snapping an 18-year bowl streak were hardly the expectations for the team. 

Even though the Cowboys struggled on the field, loyal and true supporters still showed up en masse, and Stillwater Regional Airport (KSWO) remained one of the most trafficked places in town preceding kickoff.

“Game days are definitely the busiest days of the year. We will have around 50 or so planes on the ramp then, as compared to five on a nongame Saturday,” said Matt Waits, co-owner of Stillwater Flight Center, the sole fixed based operator at the airport. 

“We have eight to 10 people on staff on game days, compared to three to four normally.About 70 percent of the traffic is from Oklahoma State supporters versus those visiting to watch their competitors. It is typically a 50-50 mix between charter versus owner-flown aircraft on these days, and about half of the aircraft stay overnight.” 

On-field performance impacts airfield traffic to a degree. Those who are purchasing one-off tickets are more sensitive to expected wins and losses when determining whether to go to the game. 

Oklahoma State football game days increase the number of aircraft parked on the ramp by 10-fold compared to a normal Saturday. [Courtesy: Oklahoma State University College of Education and Human Sciences]

“We probably saw a 30-percent decrease in traffic as the season went on this year,” Waits said. “Most jet traffic still comes because they are [stadium] suite owners, but the small general aviation traffic drops off.” 

The university’s other sports also account for an increase in overall airport activity. The athletic department’s impacts are seen in both incoming fan traffic, as well as outbound transportation for some of the Cowboys and Cowgirls’ teams. 

“We see about three to five planes fly in per game for [men’s] basketball, which is the same with baseball,” Waits said. “But one of the fastest growth areas for us is the rise of small sports using charters. We are seeing a 30 percent increase in teams flying instead of bussing. For example, OSU’s women’s tennis team always travels via charter, and now we are seeing the wrestling team fly to most matches. With the geographic expansion of the Big 12, the logistics are very hard to manage otherwise—so we think that we will continue to see more and more charter traffic as a result.” 

The Stillwater Flight Center isn’t only counting on sports to keep its fuel trucks busy. The company supports OSU and the greater north central Oklahoma region in a multitude of ways. 

“We provide fuel to the twice daily American Airlines [by Envoy] flights between [KSWO] and [Dallas-Fort Worth International Airport (KDFW)],” he said. “We also provide services to the Oklahoma State University aviation program, which has approximately 50 aircraft that we are fueling continually. Another aspect of our business is supporting military aircraft from bases in Oklahoma, Kansas, and Texas. Stillwater Flight Center has a Defense Logistics Agency (DLA) agreement for fuel services. Our team is prepared to handle military aircraft of all sizes.”

The FBO has served as an entry point into professional aviation for many students since 1984.

“We employ eight to 10 people, with three to five working at any one time,” Waits said. “Our staff is almost entirely made up of Oklahoma State University aviation students. Our student employees engage in a variety of essential roles that contribute to the smooth operation of the FBO. Their responsibilities include marshaling aircraft, fueling them, and handling customer service tasks like booking rental cars and supporting passenger needs. They also assist with aircraft turnaround operations, which requires attention to detail and precision in a fast-paced environment.”

Aerial view of Stillwater Regional Airport (SWO), where the Oklahoma State University Flying Aggies competition flight team will be hosting a fly-in on March 8. [Courtesy: Oklahoma State University College of Education and Human Sciences]

Skills learned on the ramp follow the students well after graduation.

“This role provides significant career development opportunities, especially for students training to become commercial pilots,” Waits said. “By working at an FBO, they gain a firsthand, behind-the-scenes perspective of aviation ground operations. They are exposed to a wide variety of aircraft, from general aviation planes to larger charter jets, which broadens their familiarity with different aircraft systems and protocols.

“Additionally, they have the chance to interact and network with corporate and commercial pilots, building industry connections that could benefit them down the road. Perhaps most notably, they gain direct experience with ground operations for major airlines, giving them valuable insight into the operational side of commercial aviation. This holistic exposure enhances their aviation knowledge, strengthens their résumés, and prepares them for future roles as professional pilots.”

Beyond the Airfield

Waits is a longtime resident of Stillwater and said that while Oklahoma State is a leading reason for many to visit, it’s not the only one.

“Whether you’re a sports fan, nature lover, or history buff, Stillwater offers a blend of activities and experiences that highlight the charm of small-town Oklahoma with the energy of a college town," he said.

Waits pointed out  some must-see attractions and experiences to make the most of your trip: 

  • McKnight Center for the Performing Arts: This state-of-the-art performing arts center on the OSU campus is a world-class venue for concerts, Broadway shows, orchestral performances, and cultural events. It regularly features performances by internationally renowned artists, touring Broadway productions, and local talent. 
  • OSU Botanic Garden: A peaceful escape, the OSU Botanic Garden is a hidden gem filled with colorful flowers, native plants, and trails. It's a tranquil place to walk and enjoy Stillwater’s natural beauty.
  • National Wrestling Hall of Fame: Stillwater is the birthplace of American wrestling dominance, and this Hall of Fame honors the sport’s legends. It’s a must-visit for wrestling fans or anyone interested in Oklahoma’s rich athletic history. 
  • Lake McMurtry: If you enjoy the outdoors, head to Lake McMurtry for hiking, mountain biking, kayaking, fishing, and camping. The trails are peaceful, and it’s a great way to experience Oklahoma’s natural beauty. 
  • Boomer Lake Park: Located in the middle of town, Boomer Lake is a scenic spot for walking, jogging, or picnicking. It has a paved trail loop around the lake, fishing spots, and a large playground for kids.
  • Downtown Stillwater: Full of unique shops, cafes, and local eateries, downtown is worth exploring. The area is also home to the Stillwater Farmers Market on certain days of the week. 
  • Eskimo Joe’s: No visit to Stillwater is complete without a trip to this iconic restaurant and bar. Known for its famous cheese fries and T-shirts, Eskimo Joe's is a local legend and a rite of passage for OSU students, alumni, and visitors (including former presidents).

Grant Boyd is a private pilot with eight years of experience in aviation business, including marketing, writing, customer service, and sales. Boyd holds a Bachelor's and a Master's of Business Administration degree, both from Wichita State University, and a Doctor of Education degree from Oklahoma State University. He was chosen as a NBAA Business Aviation "Top 40 Under 40" award recipient in 2020.

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